Do You Need a Blog for Your Business?
As a business, it’s more important than ever to own a blog. A blog is where you share your knowledge and expertise, building your authority up. It's where the potential customer turns to understand your business talents and knowledge even further. It instantly builds up your credibility. So, the answer is yes, you do need a blog for your business.
A business blog is an area of intelligence
It allows you to share industry-based knowledge and content that adds value to people’s lives. A blog is a brilliant place to write shareable, relevant and understandable content that your audience can share with their following if they wish to. The better quality your blog content is, the more chance you have of getting a higher amount of shares and engagement. But, why else do you need a blog for your business?
6 reasons why having a blog on your website is also beneficial in boosting your SEO rankings…
- It keeps your website fresh and current
- It keeps people on your website for longer
- Helps you target long-tail keywords
- Opportunities for internal linking
- Gives other sites more reasons to link back to you
- Helps you connect with your audience
These reasons are all pretty self-explanatory and help you to understand the importance of having a blog and writing continuous blog posts. An up-to-date blog benefits you and your website in ways you couldn’t even imagine. A business blog will instil trust in potential customers.
Your Tickety Boo Business website will provide you with this all-important blog, alongside everything else necessary to really help your business prosper and succeed!